Most people see SEO as on-site and off-site optimization tools. They both have content, keywords and links, but some technical SEO functions can be overlooked. In this post I will talk about a couple of tools that can be used to determine all SEO improvement on your website.
Google Webmaster Tools
This is one of the most popular and widely used SEO tool with lots of great features. It can show up 404 errors, pages that don’t show on your website, etc. It also allows you to see if your sitemap of your website is error free. This is important, because a sitemap can create an unpleasant user experience for website users.
Google’s PageSpeed Insights
Google’s PageSpeed Insights Tool allows you to analyze a speed of a specific site page and user experience with that site speed. It analyzes it on mobile devices and desktop devices. Additionally, it will show you how to fix any errors to help improve the speed or user experience.
This program shows you what your web page would look like on all different mobile and tablet devices, landscape and portrait. Although Responsinator does not tell you how to fix the issue, it does give you a full case of what your website looks like across all devices.
Google Analytics is a free Web analytics service that provides statistics and basic analytical tools for search engine optimization (SEO) and marketing purposes. You can see your most important analytics data first, find out which online campaigns bring the most traffic and conversions or learn what people are searching for on your site. It is one of the major tools used to analyze website traffic.
Using these SEO techniques can help to optimize your website. Find some SEO tutorials on the Internet and turn them into actions to improve your organic traffic.